
The Lagoa Wine Tourism Forum | Iberian Edition 2026 is a two-day professional gathering in Lagoa, in the central Algarve, bringing together Portuguese and Spanish experts to discuss the future of wine tourism in the region. It is ideal for wine producers, tourism professionals, destination managers, academics and expats working in or around the wine and travel industries.
12–13 November 2026
What is the Lagoa Wine Tourism Forum | Iberian Edition?
The Lagoa Wine Tourism Forum | Iberian Edition is a specialised event dedicated to wine tourism, with a strong focus on cooperation between Portugal and Spain. The 2026 edition in Lagoa is the fourth time the forum has been held and continues to grow in scope and ambition.
Hosted at the Lagoa Congress Centre and organised by the Algarve Tourism Board and Lagoa Council as part of the INOVA ALGARVE 3.0 project, the forum brings together wine producers, tourism businesses, public authorities, academic institutions and destination managers from across the Iberian Peninsula.
The overall aim is to share knowledge, strengthen partnerships and position the Algarve as a serious wine tourism destination beyond its famous beaches and summer season.
Why visitors and expats will enjoy this event
Although the Lagoa Wine Tourism Forum is primarily aimed at professionals, it is also an excellent opportunity for international residents, digital nomads and wine enthusiasts who are involved in tourism, hospitality or regional development.
For expats and long-stay visitors, the forum offers:
- Insight into how the Algarve is developing its wine tourism offer.
- A chance to hear directly from producers and tourism leaders from Portugal and Spain.
- Networking opportunities if you work in travel, food, events or marketing.
- A deeper understanding of local gastronomy, wine culture and regional identity.
If you are looking for things to do in the Algarve in November that go beyond the usual beach activities, this forum offers a more professional, content-rich experience.
What to expect at the Lagoa Wine Tourism Forum in the Algarve
The programme is designed around talks, panel discussions and networking moments rather than a public festival format. Based on the organisers’ description, you can expect themes such as:
- The relationship between wine, gastronomy and local identity in the Algarve and wider Iberia.
- How to improve the quality of wine tourism experiences, from vineyard visits to tastings and food pairings.
- The potential of fortified wines and how to promote wine-producing destinations.
- The importance of authenticity, hospitality and distinctive experiences that connect visitors with local communities.
The forum is part of a broader strategy by the Algarve Tourism Board to diversify tourism and attract visitors throughout the year. Recent initiatives include familiarisation trips for Spanish travel agents and new promotional materials such as a wine tourism brochure and the film “Algarve, Entre Uvas e Marés” (Algarve, Between Grapes and Tides).
Practical information
Dates and opening times
The Lagoa Wine Tourism Forum | Iberian Edition 2026 is scheduled for 12 and 13 November 2026. The event runs over two full days, but detailed daily schedules and session times have not yet been published in the available information.
Tickets and prices
Ticketing details and prices for the 2026 edition have not been announced in the source information. It is not yet clear whether registration will be free or paid, or whether access will be limited to accredited professionals. If you are planning to attend, you should check the organisers’ official channels closer to the date for confirmation on registration procedures and any associated costs.
Who the event is for
This forum is primarily aimed at:
- Wine producers and winery representatives.
- Tourism businesses, including accommodation, tour operators and DMCs.
- Public authorities and destination managers.
- Academic and training institutions linked to tourism and hospitality.
- Expats and international residents involved in wine, food or tourism projects.
It is not designed as a casual wine-tasting fair for the general public, but engaged enthusiasts with a professional or semi-professional interest may still find it valuable.
How to get there
Lagoa sits in the central Algarve, inland from the coast between Portimão and Carvoeiro, making it relatively easy to reach from most resort towns. The Lagoa Congress Centre is in the town area, so it is best accessed by road.
If you are arriving via Faro Airport, Lagoa is typically reached by car along the main east–west route across the Algarve. Many visitors choose to compare Faro Airport car hire options so they can easily combine the forum with vineyard visits and other regional trips.
Public transport connections exist between major Algarve towns and Lagoa, but services and timetables can be limited, especially outside peak season. If you are relying on buses or trains, allow extra time and check schedules in advance.
Tips for making the most of your visit
- Plan ahead: keep an eye on the official programme to choose the sessions most relevant to your work or interests.
- Bring business cards or digital contact details for networking with Iberian partners.
- Allow time before or after the forum to visit local wineries or explore nearby coastal areas.
- November can be changeable in the Algarve, so bring layers and a light jacket for cooler mornings and evenings.
Make a day of it in the Algarve
Because Lagoa is close to the coast, you can easily combine the forum with a visit to nearby seaside spots such as Carvoeiro or the famous Benagil area. If you are extending your stay, consider exploring more things to do in the Algarve, from inland villages to coastal walks and boat trips along the cliffs.
Where to stay nearby
Lagoa itself makes a practical base if you want to be close to the Congress Centre and keep transfers simple. Nearby coastal towns such as Carvoeiro and Ferragudo also offer a wide range of accommodation and a relaxed seaside atmosphere, while Portimão provides a larger urban base within a short drive of Lagoa.
